Dealership University to offer more than 30 free seminars at Dealer Expo 2012
Posted September 6, 2011 by adminDealership University has agreed to develop and deliver a comprehensive Educational Learning Experience for attendees at the 2012 Dealer Expo and the American V-Twin Dealer Show, Feb. 17-19 at the Indiana Convention Center in Indianapolis.
Dealership University, an industry leader in powersports dealer training and marketing, will produce a program specifically designed to deliver real-world solutions to the problems confronting powersports retailers, said Advanstar, producers of the shows (and parent of Dealernews).
Atlanta-based Dealership University, founded and led by president Rod Stuckey, provides powersports dealers across the country with experienced instruction and curriculum topics including best practices in sales, finance, parts and accessories, service and more.
“Our objective is to deliver an entirely new educational model this year that will deliver measurable value to our show attendees and to build a unique information program for the V-Twin industry at our American V-Twin Dealer Show,” said Advanstar Powersports Brand Director Kerry Graeber. “Dealership University is the ideal partner to work with us in developing a curriculum that will help dealers grow their business. Rod Stuckey and his team bring an incredible insight to the project and truly understand the challenges that dealers are facing in this tough business environment.”
Graeber added that along with the 30-plus individual classroom seminars that will be presented by Dealership University, American V-Twin Dealer Show and Dealer Expo attendees will benefit from a variety of other educational offerings, including an industry leadership panel and workshops.
As part of the overall educational initiative being developed, Dealership University will also provide content for Dealernews, working closely with editor-in-chief Dennis Johnson. “Having an ongoing presence in Dealernews is part of our plan to offer year round education,” said Graeber. “Dealers will now benefit from even more topical, relevant materials in Dealernews and www.dealernews.com as well as the expanded program at Indy. We plan on using all of the tools at our disposal to deliver a program that truly assists dealers.”
“We’re very excited to be bringing our depth of resources and longstanding tenure in the powersports industry to synergize with such premium brands as Dealer Expo and the newly launched American V-Twin Dealer Show,” said Stuckey. “We’re fully immersed in this industry and understand the current challenges dealers face to maintain profitability in this market. My team and I are really looking forward to sharing our expertise and delivering up-to-date, real-world, money-making best practices through Advanstar’s trade events and through Dealernews magazine.”
Dealer Expo is the largest powersports dealer event in the world, bringing together dealers, distributors, aftermarket parts and accessory companies and original equipment manufacturers in one place each year for a $145 million shopping experience. Dealer Expo is open to qualified members of the powersports retail trade. The new American V-Twin Dealer Show will deliver cutting-edge products and services; a customized educational experience; an exclusive auction of used Harley-Davidson motorcycles; and a unique environment for product buying, education, industry networking and entertainment.
